BroadVision Director of Product Strategy will present “The Rise of Social CRM”

New York City – November 1, 2011 – BroadVision, Inc. (Nasdaq: BVSN), the leader in cloud-based social business solutions, today announced a featured speaker for the event will be Director of Product Strategy at BroadVision, Richard Hughes. Hughes will help attendees understand the value and meaning of social CRM, and “the good, the bad and the ugly” ways brands are currently utilizing social CRM tools and philosophies. 

“Despite all the buzz about Social CRM, it’s still a frequently misunderstood topic. I’m looking forward to dispelling some of the myths, and also learning from some of the great case studies that will be at the event,” said Hughes.

Presented by Our Social Times and taking place Thursday, November 3 in New York City, the event will focus on social CRM and feature experts in social media, customer engagement and brand management.

“Social CRM is fast gaining credence as the next phase of social media adoption and integration – yet it’s difficult to pin down exactly what it is and how businesses should go about it. With this conference, we aim to provide an in-depth, expert-led introduction to social CRM strategies, goals, tools, and techniques,” said Luke Brynley-Jones, Founder of Our Social Times. 

To register visit: http://www.oursocialtimes.com/socialcrmnewyork/ 

About Our Social Times

Our Social Times is one of the UK’s leading social media blogs and consultancies. Founded and run by Luke Brynley-Jones, the company consults to a range of international clients, including Orange Business Services, Rank Interactive, PA Consulting and Accenture. Our Social Times also runs a series of high-profile conferences in the UK, USA and France, covering topics such as social media marketing, social media monitoring and social CRM.

About BroadVision 

Driving innovation since 1993, BroadVision (NASDAQ: BVSN) is an innovative provider of e-business and social networking solutions for organizations seeking to grow profitably by improving online business processes through invited participation and social interaction. Our solutions — including Clearvale, the world’s first network of networks for the socially driven enterprise — enable mission-critical e-business for next-generation organizations around the globe. The customers benefiting from BroadVision solutions include Baker Hughes, Canon, Epson, Fiat, W.W. Grainger, Hilti, Iberia, Indian Railways Catering and Tourism Company, SINA, SOFTBANK TELECOM Corp,, Sony, U.S. Navy, Vodafone, and more. Visit www.BroadVision.com for more details. 

BroadVision Contact

Erin Curtis

Director of Marketing

BroadVision, Inc.

650-331-1000

mediarelations@broadvision.com