Clearvale Social Engagement Analysis Service Delivers Expanded Measurement and Analytical Capabilities

New service helps companies analyze the success of social adoption by applying scientific intelligence to understand how members are connecting across a business social network

REDWOOD CITY, CALIF.–November 13, 2012 - BroadVision, Inc. (Nasdaq: BVSN), a global leader in social business solutions, today announced at the E2 Innovate Conference in Santa Clara the launch of its Clearvale Social Engagement Analysis Service.  The new service from BroadVision Global Services is designed to help Clearvale™ enterprise social networking platform customers better understand and measure how well they are engaging with employees, customers, and partners through the use of social analytics. 

Using a combination of social analysis tools and data science principles, BroadVision consultants work with companies to scientifically analyze the success of their social adoption.  While a business social network improves knowledge flows, accelerates innovation, and drives better collaboration across the organization, statistical data is needed to accurately measure how the network evolves over time.  A few examples of activity that companies are now able to measure with this service include:

  • Participation Inequality- the extent to which levels of activity differ between different groups of members in the network.  A successful business social network should encourage participation from as many people as possible so it’s important to know if a few very active users are compensating for a large number of inactive users.
  • Social Reach- the breadth of interaction between members.  Business social networks connect people but if members are not interacting with the content, they are not truly being social.
  • Inter-department Connectivity- the activity between different departments in the network.  Good connectivity inside a team is important, however, high activity levels between other members outside their own department breaks down organizational silos for increased communication and collaboration.

The Clearvale Social Engagement Analysis Service is delivered as a stand-alone service from BroadVision Global Services for Clearvale customers or as a component service of the Clearvale Social Enterprise Transformation (SET) methodology, a 90-day program for assessing readiness, planning, establishing, and refining a social enterprise ecosystem.  The easy-to-follow SET program is designed to help companies avoid the pitfalls of failed social initiatives by combining social best practices, coaching, and a trial of the Clearvale platform.  

“A business social network provides the opportunity to share knowledge and experience across the organization and with its partners and customers.  The way many organizations measure network adoption success relies on emotional measures, which are interesting but need to be backed up with hard data,” said Richard Hughes, Director of Social Strategy at BroadVision.  “The Clearvale Social Engagement Analysis Service is changing the status quo by scientifically analyzing the strength of connection between people and the relationships between people on the network to ensure successful adoption.”

Clearvale is the social network for business where transparency and accountability mean real work gets done.  Working socially with Clearvale enables companies to unlock true business potential by empowering employees to share information anytime, with anyone, and on any device; engage with colleagues, partners, and customers; and track business processes, sources of knowledge, and network adoption.  Only Clearvale enables businesses to establish separate social networks for both internal and external entities and manage them together as a whole, creating a social enterprise ecosystem.  

BroadVision will showcase Clearvale at the E2 Innovate conference in the Expo Hall at booth number 306.


About BroadVision

Driving innovation since 1993, BroadVision (NASDAQ: BVSN) is an innovative provider of e-business and social networking solutions for organizations seeking to grow profitably by improving online business processes through invited participation and social interaction. Our solutions — including Clearvale, the world’s first network of networks for the socially driven enterprise — enable mission-critical e-business for next-generation organizations around the globe. The customers benefiting from BroadVision solutions include Aeroxchange Ltd., Centre for Railway Information Systems, Controller General of Defence Accounts, Fiat S.p.A., Hilti AG, Iberia, Indian Railways Catering and Tourism Company, Kotak Mahindra Bank Ltd., Malayala Manorama Co. Ltd., Promart Retail India Pvt. Ltd., SINA, SOFTBANK TELECOM Corp., Thomas Cook India Ltd., Vodafone, and more. Visit www.BroadVision.com for more details.

BroadVision and Clearvale and all their case-sensitive permutations are trademarks or registered trademarks of BroadVision, Inc. in the United States of America and other countries.

BroadVision Contact:
Karen Cohen
Public & Analyst Relations Manager
BroadVision, Inc.
650.295.0716 x7174
karen.cohen@broadvision.com